We teamed up with Ebony and the USC Thornton Contemporary Music Division to bring a masterclass featuring Ethiopia Habtemariam, president of Motown Records, and singer-songwriters Sebastian Kole and BJ The Chicago Kid. The trio spoke with Popular Music and Music Industry students at Carson Center about the challenges—and rewards—of forging music careers in a rapidly changing industry. ---- Follow UMUSIC Experience ---- Instagram: https://www.instagram.com/umusicexp/ Facebook: https://www.facebook.com/umusicexp/ Twitter: https://twitter.com/umusicexp



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